Knowledge + Experience = Wisdom helps people realize their unique importance. Using my knowledge of Ecology and Evolutionary Biology, my experience with therapy, coaching, somatic healing, and personal growth I create products to help you discover, develop, and express the elements of your identity critical to your health and your contribution to our world. My goal is to research, develop, and disseminate these materials so that every individual can reconnect with their uniqueness, realize their passion and purpose, and live the life they were born to live.
Do you know what I mean? I’m not trying to sound harsh, because obviously not EVERYONE sucks at their jobs, but I find myself saying this over and over again in my daily life.
It may be the CEO of the famous social media company that can’t seem to tell the truth nor make good decisions about our privacy or his responsibility.
It maybe the doctor with the horrible bedside manner.
It could just be the asshole at the coffee shop who can’t seem to take your order without insulting you or someone else.
Hell, it could just be the person in Home Depot who, rather than help you find what you’re looking for simply tells you, ‘I don’t work in that department.’
At some point in the not-so-distant past you have had an experience with an employee who not only let you down, but left you wondering how they could possibly still have their job. That is what I’m talking about this week.
It’s a real conundrum, because, like Competition (see Episode 6) which is supposed to regulate free markets (but doesn’t, spoiler alert), there are supposed to be checks and balances that reduce the propensity for people to hold jobs when they do them poorly.
Just checking in this week with some observations about KEW. It’s been almost a year and over 40 episodes. I’ve learned a lot and am doing my best to deliver the highest quality content.
-I have shortened the episodes. Though 50 minutes works for my ‘thinking cycle’, I think it’s a bit long for listeners and viewers. While I enjoy listening to long podcasts while I work (because I can, I work alone), I realize listeners prefer shorter episodes. There’s a reason TED talks are 10-20 minutes.
-I have realized my audience is probably not on TikTok. Though I enjoy TikTok, I also don’t think it’s my style. I’m not patient enough to produce high quality, short videos. I’d rather focus on Episode content. It would be awesome to be able to pay someone to develop TikToks for KEW. Speaking of which, have you seen Sustainable Human? OMFG, these folks have mastered the short multi-media message.
-I’ve added a Linkedin profile to try and network with folks there.
-Speaking of networking. . . . I have started releasing episodes for the Curiosity series. My second interview with Mandy Napier was cosmic. I literally randomly selected her from an article she published about Curiosity. Like we all do, I imagined what she would be like (and naively thought my prediction would be accurate) but our interaction, and her person, was far different than I expected. Long story short, I think interviewing is a good way for me to network. I don’t have a natural inclination for social media, but inviting someone to interview and share their stories seems like a great pathway toward making new friends.
-Last, I see an evolution in the topics I share. Recording episodes is therapeutic for me, it helps me focus thoughts into ideas, and after an episode is released they continue to evolve. I see a need for further development of these ideas to focus more finely. I see opportunities to do this in ebook formats. My goal is to take some time to focus on popular episodes and organize those thoughts into ebooks or similar digestible products for release.
What’s staying the same?
-I will continue to do episodes about whatever is inspiring me that week. I will retain the semi-stream-of-consciousness approach, though I will focus more to get the ideas out in 20 minutes or so.
-I will maintain the authenticity of the recording process by editing as little as possible. I still believe ‘not editing’ is a thing. I could be totally wrong here and invite your input.
-I am committed to the release schedule of new episodes every Friday, preview clips Wednesdays, and Flashback releases on Monday. I hope to release a Curiosity episode in place of a regular one about every 3rd or 4th Friday, depending on how quickly I can find new guests.
What ideas didn’t work?
-Like I said, I think the episodes are too long. I’ll aim for 50 minutes or so for Curiosity interviews, but I’m going to focus on making regular releases about 20 minutes long.
-I think I’ve plateaued on my level of social media marketing. I have a natural avoidance of social media and, while I see the need to advertise, I just don’t think I’m going to become an influencer via this route. Perhaps one day I can afford to pay someone to do this, but it just isn’t going to be a skill I will excel at. I will continue with Facebook, Twitter, Instagram, and LinkedIn posts and to share links as I have been. Again, your input is welcome here.
-Originally I had planned to organize my thoughts by category, but I think that’s an unnecessary organizational step so while the Episode topics might seem scattered or incongruent, I truly believe the themes will emerge. The Episodes are part of a pathway to more focused products – possibly ebooks.
As always, I welcome your input and involvement in any way you feel compelled to share. Comment here or email me at email@example.com. Thanks for sharing your curiosity!